Health Hackers

Prioritising our health and wellbeing has become a daily habit for many. Take plant-based foods, for example—purchased by over 62% of U.S. households in 2023, with 81% returning for more. This growing focus on nutrition, its benefits, and impact on both our mental and physical wellbeing are just a few of the topics we’ve explored when talking with Health Hackers. Check out more insights from our conversations below.

Health Hackers: Trust your gut

Maybe the real ‘health hack’ isn’t a hack at all. After all the data, tech, and trends, is the best advice the one we’ve always known?

The plant-based revolution: navigating a growing sector

In recent years, the plant-based sector has witnessed a remarkable surge in popularity. But this meteoric rise hasn’t been without its fair share of challenges...

How confectionary brands can navigate the health landscape

For established confectionery brands, ever-tightening health regulations may feel constraining, or like an assault on your brand equity. But they are also an opportunity to re-evaluate and reinvigorate your proposition to sync with fast-moving consumer attitudes and expectations...

Check out how we create brands powered by the health hacking revolution

Explore how we developed a new own label Organic proposition, making healthy eating accessible and great value for all. An identity that reflects a fresh, inclusive approach to mindful living, connecting customers to the earth and each other.

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Discover how we helped Tropicana launch their new vitamin-rich juice range, designed for health hackers looking for easy ways to get more of the ‘good stuff.’

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See how we helped Quaker Kids unlock imagination, bringing a new playful story to the breakfast table. With a world of curiosity and creativity, we turned a morning staple into an adventure kids can wake up to.

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