We value your privacy

We use cookies to enhance your browsing experience, serve personalised ads or content, and analyse our traffic. By clicking "Accept All", you consent to our use of cookies.

Customise Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorised as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

  • Cookie
    cookieyes-consent
  • Duration
    1 year
  • Description
    CookieYes sets this cookie to remember users' consent preferences so that their preferences are respected on subsequent visits to this site. It does not collect or store any personal information about the site visitors.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

  • Cookie
    _ga
  • Duration
    1 year 1 month 4 days
  • Description
    Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.
  • Cookie
    _ga_*
  • Duration
    1 year 1 month 4 days
  • Description
    Google Analytics sets this cookie to store and count page views.

Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of the ad campaigns.

No cookies to display.

Powered by Cookieyes logo

Najma Foods

Packing a Halal brand with the flavour to inspire a new audiences

From product range to stand-out brand

When it comes to food, these days we all want more options, more variety, newer formats. The perfect time for everyone to rethink Halal. And the perfect opportunity for a deliciously ambitious brand like Najma to open up a whole new world of flavour.

Inspiring modern mealtimes

We met Najma’s ambition with a bold new purpose and built it on unwavering values. And we created an identity that brings together tradition and modernity, celebrates every moment, and looks good enough to eat.

Opening up a world of flavour to everyone

We shifted customers mindsets from thinking of Najma as a pack that sits on a shelf, to a brand that fits in their lives. We began the journey to become the No. 1 Halal brand in the UK. And we transformed a product rooted in convention to one that inspires new consumption.

"StormBrands have done a fantastic job immersing themselves in the world of Najma. They’ve delivered a refreshed and vibrant identity and a truly meaningful purpose for our brand. We’re really thrilled with the results, particularly on shelf impact."

Karama Khudairi
Senior Product & Innovation Manager, Najma Foods

Similar projects

MIX-UP_GIF_v2

Quaker Kids

Fuelling imagination to wake kids up to porridge
See More
22892_Organic_CaseStudy_AF

Morrisons

Boosting the persuasive power of own label brand
See More